THE AUCTION DIVAS ARE A GROUP OF TALENTED WOMEN.
Benefit and Fundraising auctions are the sole focus of The Auction Divas and we work tirelessly to understand our audiences to create a fun, safe environment for guests to give at the highest level possible. Founder, Shelly St John feels that a successful benefit auctioneer is about more than just talking fast. It's about thinking like an event guest and this is where Shelly stands out. She understands her audience on a core level, and connects with them in a personal way through humor and engaging stories.
Celebrating 10 years as a benefit/fundraising auctioneer, Shelly St John, the original Auction Diva unites her fundraising experience; event planning skills; public speaking practice and stand-up comedy routine into a high-energy benefit auctioneer performance that achieves record-breaking fundraising results nationwide.
As a victim of bullying as a child, and brain tumor survivor as an adult, Shelly feels that she has truly found her calling. "In all seriousness, this is the career I have waited for all my life and I have so much gratitude for the opportunity to help tens of thousands of people annually as a benefit auctioneer," Shelly explained.
"Because of what I've experienced in my life, I've learned that everyone, no matter what educational background or socioeconomic status needs help at some point in their life. It could be a baby needing a heart transplant before the age of one; a scholarship to a special school for a reading disability; help with rent or bills while experiencing breast cancer; help with an aging parent who lives too many miles away or the adoring eyes of a dog, cat or horse in danger of euthanasia.
We all need help now and then." says Shelly.
We work in our communities to raise money to serve the missions of nonprofits, schools and religious organizations as live benefit auctioneers. Working in a glass-ceiling environment for 10 years, we've turned the tables on the traditional style of auctioneering and paved the way for female auctioneers across the globe.
We've paid enormous attention to our successes, which have landed us where we are today celebrating our 10th anniversary as Divas. Having conducted more than 500 auctions as lead auctioneers in Denver and nationwide, we raised an estimated $42 million dollars and have only just begun. It may sound trite, but we really do care. We care about making our clients look like rock stars when we crush their goals at a live auction and we truly care about the causes we represent. A good day for us is not about how much we put in our pockets, it's about how many lives we've touched.
HERE'S A SAMPLING OF RECENT RESULTS
Goal $4,000 | Raised $16,500
Goal $8,000 | Raised $28,000
Goal $10,000 | Raised $21,000
Goal $10,000 | Raised $23,000
Goal $12,000 | Raised $34,000
Goal $16,000 | Raised 54,000
Goal $20,000 | Raised $45,000
Goal $28,000 | Raised $42,000
Goal $45,000 | Raised $85,000
Goal $50,000 | Raised $202,000
Goal $80,000 | Raised $200,000
Goal $60,000 | Raised $115,000
Goal $65,000 | Raised $85,000
HOSTING A FUNDRAISER IN NOT ALWAYS EASY, SO OUR APPROACH TO PLANNING YOUR EVENT IS SIMPLE.
We start by asking the basic principles of marketing: who is your demographic? What level of disposable income to they have? Why would guests attend the event? And what are the compelling reasons that they will support your organization at the highest level possible? When we ask these questions, implementing the Recipe for Record-Breaking Results becomes as simple as baking a cake.
The word RECIPE means "a set of instructions for preparing a particular dish." It includes a list of the ingredients required to achieve the right formula and blueprint for a successful event.
By following our Recipe for Record-Breaking Results, clients' event night revenues frequently soar above expectations. In fact at 80% of our events, we raised 100% to 900% over goals. Speaking to the choir, these increases enable you to fund more programs, serve more of the beneficiaries of your services, and make a bigger difference in your organization