GigMasters Expands Wedding Business
GigMasters, the largest event entertainment booking service, increased its presence in the wedding world by creating a unique agreement with the #1 online wedding planning resource, The Knot, and by expanding editorial coverage of wedding entertainment.
A select number of GigMasters elite, 5-star ceremony musicians will now be listed on TheKnot.com’s online directory of local wedding vendors. Through GigMasters’ API, brides and grooms can contact these musicians for a customized price quote without ever leaving TheKnot.com.
GigMasters will also be expanding the content on its popular Wedding Resource Guide and Wedding Blog (recently named one of the Top 100 Wedding Blogs by BrideTide) including providing articles by The Knot for its readers.
“We’re excited to be able to bring our talented ceremony musicians to the brides and grooms of The Knot,” said Marissa Latshaw, VP of Marketing for GigMasters. “The Knot is a powerhouse of information and resources for engaged couples, and we’re thrilled to be able to share our unique talents and sensibilities with their audience.”
“Weddings have always been an important part of our business,” added Latshaw. “We’re committed to making it easier for more couples to book the perfect entertainment for their special day.”
GigMasters is the number one event entertainment booking service, guiding party planners and hosts to the right entertainment for every event. By combining the efficiency of the web with the personal touch of a private event planner, GigMasters has helped facilitate more than 150,000 bookings. With the Internet's largest nationwide database of client-rated entertainers for live music and variety entertainment, GigMasters boasts 10,000 performers including live bands, DJs, wedding musicians, celebrity impersonators, balloon twisters, stand-up comedians, jazz trios, bagpipers, string quartets, soloists and more. The site, founded in 1997 by Kevin Kinyon and Michael Caldwell, attracts over 30,000 daily visits throughout North America. GigMasters is a proud member of the Better Business Bureau, TRUSTe, and is also a DigiCert secured website. For more information, please visit http://www.gigmasters.com.
The Knot is the nation’s leading wedding resource, reaching nearly every bride in America through the #1 wedding website,TheKnot.com; The Knot national and local wedding magazines; The Knot book series; and syndicated columns in newspapers nationwide. The Knot is the flagship brand of XO Group Inc. (NYSE: XOXO; http://www.xogroupinc.com), formerly The Knot Inc., a global media and technology leader devoted to weddings, pregnancy and everything in between, providing young women with the trusted information, products and advice they need to guide them through the most transformative events of their lives.